Meet our team

Chrome Motors is a family business with over 20 years of experience retailing hand-selected preloved vehicles. Our clients span the UK and occasionally Europe and beyond. When you call, you'll likely speak to husband-and-wife team Danny or Natalie, but our team, made up of family and friends, is dedicated to going the extra mile for our customers.

We've been recognised for outstanding customer service by AutoTrader and CarGurus for seven consecutive years, ranking us among the top 40 dealers in the UK, No. 1 in Cheshire, and No. 1 in Macclesfield out of 9,500 reviewed dealers.


Meet Danny, the driving force behind Chrome's success

With over 25 years of experience in the automotive industry, Danny started Chrome with a clear mission: to offer high-quality used cars at competitive prices, all while delivering a personal customer experience.

His industry expertise has led him to collaborate with MotoNova and AutoTrader, where he contributes to discussions on tackling the challenges dealers face every day. Danny's commitment to constant improvement ensures that his customers always get the best.

When he's not at work, Danny is a proud father of two, a supporter of his local football team, and an outdoor enthusiast who loves cycling and countryside walks with his wife and their dog.

His dream Car? A 1957-63 Mercedes 300 SL Gullwing Coupe- because even car experts dream big!


Meet Natalie our head of accounts & sales

With 25 years of experience in the motor trade, Natalie is the backbone of our team. She's a qualified accountant who not only manages our finances but also ensures our operations run smoothly.

Known for her meticulous attention to detail, Natalie takes great pride in meeting, and exceeding customer expectations. Positive reviews are her biggest reward, and she values every bit of feedback.

Outside the office, Natalie enjoys cycling and winding down with a glass of wine after a country dog walk.

Her favourite car is a Mini Cooper JCW, but her dream car is a Mercedes G63S AMG

Our family members and friends support our business in many ways. From delivering vehicles to your home or workplace to handling incoming stock, they help us present quality vehicles in a safe, relaxed, and informative environment. We are always going the extra mile.